# Athletic Brewing Company funding rounds and investors

As of 13 Oct 2026, Athletic Brewing Company has raised $117.5M across 3 verified rounds on record; latest: $50 million funding round led by General Atlantic, announced 9 Jul 2024.

Athletic Brewing sells a variety of non-alcoholic beers and related merchandise, primarily targeted towards health-conscious consumers and athletic individuals.

Website: https://athleticbrewing.com  
Headquarters: MILFORD, Conn. and SAN DIEGO  
Page: https://fireround.dev/companies/athleticbrewing.com

## Verified rounds

| Announced | Round | Amount | Lead investors | Other investors | Sources |
| --- | --- | --- | --- | --- | --- |
| 2024-07-09 | Funding round | $50 million | General Atlantic | none named | [generalatlantic.com](https://www.generalatlantic.com/media-article/athletic-brewing-company-announces-50-million-equity-financing-round-led-by-general-atlantic) |
| 2021-06 | Series C | $50 million | Alliance Consumer Growth, TRB Advisors | none named | [fooddive.com](https://www.fooddive.com/news/nonalcoholic-beer-maker-athletic-brewing-raises-50m/601050) |
| 2020-03-10 | Series B | $17.5 million | not stated | Darren Rovell, Blake Mycoskie | [fooddive.com](https://www.fooddive.com/news/nonalcoholic-beer-maker-athletic-brewing-raises-175m/574057) |

Source: Fireround (https://fireround.dev), an open-source funding feed. Each round is checked against the pages listed with it.