The Shadery makes motorized Roman shades with interchangeable fabrics for homeowners and interior designers who want window treatments that can change with a room.

Founders

• Matt Weiler · Founder and CEO
  Before The Shadery, he was chief financial officer of plant-based food brand Daily Harvest and vice president of finance at Glossier.

Business model

The Shadery sells complete shades direct to consumers and through an interior-designer trade program, then earns repeat revenue from replacement fabrics.