Counterfeit listings spread across online marketplaces and social media, while the company says the traditional process of manually checking pages, recording evidence, and navigating platform-specific reports is slow and inefficient. Wegofair says it now serves more than 100 brands and monitors 1,500-plus online sites with AI-assisted detection and automated enforcement, and the current 10억원 pre-Series A is intended to improve the technology and accelerate expansion into Japan and Europe.